时间 TIME：2021/02
客户 BRAND：腾讯微视
命题：做一条牛年贺岁短片，一定要用牛的谐音梗。
难题：谐音梗只会越想越多，怎么能让创意快速定下来。
解题：给所有属相都找到拜年必说的吉祥话谐音梗，串起来就是属啥都牛。
Brief: To make a short film about the New Year of the Ox, we must use the homophonic stem of the ox.Problem: The more you think about homophonic stem, how can you make a quick decision on creativity.Solution: Find the homophonic stem of the auspicious words that must be said in New Year’s greetings for all the zodiacal signs, and the string together means that they belong to all cattle.
时间 TIME：2021/02
客户 BRAND：腾讯微视
命题：做一条牛年贺岁短片，一定要用牛的谐音梗。
难题：谐音梗只会越想越多，怎么能让创意快速定下来。
解题：给所有属相都找到拜年必说的吉祥话谐音梗，串起来就是属啥都牛。
Brief: To make a short film about the New Year of the Ox, we must use the homophonic stem of the ox.Problem: The more you think about homophonic stem, how can you make a quick decision on creativity.Solution: Find the homophonic stem of the auspicious words that must be said in New Year’s greetings for all the zodiacal signs, and the string together means that they belong to all cattle.